Bahlsen opts for integrated software solution from object solutions for recipe management and specification being Zurich (CH), Hanover (DE) after a detailed selection process, Bahlsen, Germany’s market leader in sweet pastries, opts for integrated software solution OS PDM object solutions software AG. For the Development Department, which develop across distributed teams in the various locations of the Bahlsen, multilingualism and multi-user capability with different permission levels and levels of steering as well as the automatic interface to SAP were important selection criteria. So can the internal company processes in the software are shown and each user access to all its data from a source. The product developers are working with the recipes and raw materials that are shared and relevant for their Department and Lebensmittelrechtsverantwortliche get up-to-date data for the ingredient list creation, which are pulled together from all precursors. Buyers gain access to Rohwarenspezifikationen, seller on current and future Fertigwarenspezifikationen. For this, all critical information in a database are provided, which were previously collected in various subsystems.

This seamless integration is a step forward in terms of traceability and informational efficiency. Redundant edits are thus being excluded. Addition is a full costing of beginning of each development project and guaranteed cost control, it also allows to simulate new products with test materials. Last but not least, the decision for the application with the highest functionality and the highest security for the future. Object solutions is a specialist for the food industry and Bahlsens innovation leadership. Bahlsen: Bahlsen is a European family-owned company headquartered in Hanover. The 1889 founded company specializes in the production of sweet baked goods. Since 2002, Bahlsen pursues a clear umbrella brand strategy with the two brands of Bahlsen and Leibniz.

At five locations in Europe, allows Bahlsen manufacture its products and exported to more than 80 countries. Is the company leader in the sweet biscuit market in Germany and Europe occupies a leading position in this market segment. Object solutions: The object solutions software AG headquartered in Zurich (Switzerland) with offices in Germany, the Slovakia and India is the leading provider of innovative solutions for product development and quality assurance in the food industry. Well-known customers such as Dr. Oetker, Develey, Wagner pizza, Salzburg chocolate, Chocolat Bernrain, R & R icecream, polar bear ice and Odenwald fruits (excerpt) use the modern and user-friendly software solutions from object solutions, to implement the specific and complex aspects of product development in the global competition for attractive products. Contact: Object solutions software AG Leutschenbachstrasse 95 8050 Zurich Switzerland Christian Winter Tel: + 41 44 500 75 00 fax: + 41 44 500 75 10

Cross media publishing by bpi solutions in the furniture industry which has 1953 enterprises KOINOR is developed from humble beginnings to one of the most important manufacturers of upholstered furniture in Europe. High standards for quality, beauty, design, value and reasonable prices have brought KOINOR on course for success. The area contains approximately 50,000 square meters and is distributed over 4 sites. About 600,000 sqm of leather and approximately 200,000 meters substances and micro-fibres are processed per year. The innovative company supplies in over 30 countries around the globe. Approximately 450 employees produce exclusively in Germany.

The model number and variety in combination with over 400 procurement option is a massive logistical performance and is also coupled with high quality and short delivery time. KOINOR has opted for the new Publisher, because the client-server solution on .net perfectly covers the advanced requirements as a central control system in the field of publishing technology in conjunction with Adobe InDesign. The Company has worked with the previous version of the bpi publishers. The company estimates the bpi Publisher that allows to manage of the variety of product data in a single system. As internationally oriented company KOINOR opts for representing the upholstered furniture perfect and currently maintained product information for all distribution channels in different languages.

Due to the Unicode code of the company is prepared to effortlessly transform Eastern European languages for the sales documents. The consistency of the bpi publishers causes the central supply with price and product ranges, which are adapted to the requirements of the dealer, as well as the international trading partners. The bpi Publisher supports to deliver KOINOR passionate way of life around upholstered furniture in top quality and good service, and at the same time to reduce the time and cost. About bpi solutions they bpi solutions gmbh & co. kg, software and consulting in Bielefeld, supports its customers for 20 years with a company-wide solution concept of easy to use standard software and industry-oriented solutions in the furniture industry, logistics, and other industries. The performance spectrum ranges from consulting, through the design and development of to the integration of new applications. Focuses on the optimization and automation of business processes in marketing, sales and service. Is based on the own products and solutions in the areas of customer relationship management, cross media publishing, supplier relationship management and integrated portal solutions. The solutions help the indoor and field staff as well as customers fast communication channels to build and comprehensive information available to suppliers and partners. Moreover, solutions as System Integrator is bpi in the areas of business process integration, active document management and archiving. The solutions based on standard technologies leading manufacturers such as dataglobal GmbH, insiders technologies GmbH are starting point. Inspire technologies GmbH, OPTIMAL SYSTEMS GmbH, which incorporate not only systems, but allow for business process modeling, monitor processes and evaluate results, as well as real time information to provide to the optimization of business processes. Through innovative process integration, effective data management and audit-proof archiving companies achieve significant efficiency gains and through proactive, secure their competitive advantage. Contact: Henning Kortkamp bpi solutions gmbh & co. kg Krackser Strasse 12 33659 Bielefeld telephone: 0521 / 94010 fax: 0521 / 9401500

And at the agritechnica 2011 in Hannover moved the biogas company MFB, BKW and Dr. Friedmann with one of the agency designed the attention booth. In the year 2012, ADVERMA has orders for trade shows in the pipeline now again for seven major trade fairs. These are: EuroCis (Europe’s leading technology trade show for the trade) from 28 February to 1 March in Dusseldorf, Anuga FoodTec (international trade fair for food and drink technology) in Cologne, Germany, from March 27 to 30 IFAT Entsorga (world leading trade fair for environmental technology) from May 7 to 11 in Munich, ACHEMA (International Exhibition-Congress on chemical engineering, environmental protection and biotechnology) in Frankfurt am Main from June 18 to 22, Automechanika (international trade fair for the automotive industry) from 11 to 16. September in Frankfurt am Main, bulk (trade fair for bulk material technology) on 7-8 November in Dortmund and BRAU Beviale in Nuremberg from November 13 to 15. Learn more about the exhibition services by ADVERMA interested on special the Agency website at.

About the ADVERMA advertising & Marketing GmbH ADVERMA was founded in 1994 by Franz Bohm as owner-managed agency. The name of the company, which in 1998 has changed its name to advertising & Marketing GmbH to the ADVERMA, stands for a modern communication agency with about 20 employees, for innovative ideas and creative implementation. ADVERMA between Munich and Ingolstadt in the well nearby Rohrbach has its headquarters. In the age of modern information and communication technologies no longer suffice it to have a good product and easy to sell this. More than ever the market by targeted marketing and advertising from exactly the profession of the pros of ADVERMA success.

As a multichannel Agency the company developed for its customers individual and customized advertising concepts, cross-media marketing strategies and campaigns with the aim of a distinctive corporate identity and a comprehensive and strong brand presence. The performance of ADVERMA range from classic printer testimonies about Web design to the iPhone app, and all from a single source and for the industries. So, the marketing and advertising agency helps already numerous and prestigious customers all over Germany and in the neighbouring German-speaking countries to greater market success. These include, inter alia: in Germany the globally active construction and engineering group Bauer AG, Hecht Anlagenbau GmbH (Pfaffenhofen), Collomix mixing and mixing equipment GmbH (Gaimersheim), ICP Munich, the machine rings Germany GmbH, the TopTeam home decor AG (Wolnzach) and Kempinski hotels. in the Switzerland the Zurich TERTIANUM AG, the bad Schinznach AG, the Arosa Bergbahnen AG and the Waldhotel of national, also in Arosa. in Austria of the engineering group Andritz AG in Graz. Contact: ADVERMA Advertising & Marketing GmbH Manfred hailer conception, text/PR public relations Lilienthal 17 85296 Rohrbach/Germany FON + 49 8442 9678-35 fax + 49 8442 9678-68 E-Mail Internet

New ERP and shop system increases process speed Westhausen more customer comfort through optimized processes: technikwear.de (www.technikwear.de) has developed after eight successful years of business for shop, warehouse and handling his shops a new, improved system of service providers in the field events and stage technology, EStores GmbH. Our shop is now”an exact delivery time indication on each item, says Armin Trunk, Managing Director of EStores (www.estores.de). In addition, the new system offers an extensive comparison function for individual products. “” The new storage software makes it possible for us, orders that arrive until 15: 00 and immediately available explained trunk “are marked to ship on the same day”,. The shipping notification with package tracking number will better also through a new software resolved than in the past. The Managing Director is pleased that some new manufacturers with the new system could be recorded in the range and the existing range now completely listed is. So, event technicians, stage builders, sound and light technicians continue to find a wide range of clothing, equipment and accessories for the daily work on the stage with the market leader for apparel in the stage and event technology. “EStores want to its customers in the future even more than so far with words and deeds to the side stand”, so trunk and added: so we have set up a hotline, about which our customers receive daily from 9 am 5 pm expert advice in the field of event technology. “