From the 4 to the 8 of April of this year, the company Dr. D. Mller GmbH I appear for the first time in the fair of Hannover (Hall 7, Stand D14), which consisted of a total of 13 international fairs with more than 6,000 exhibitors. The German company I comprise of the recognized CoilTechnica, that concentrated to the main suppliers of the industry of electrical motors, generating and transforming. The company, Dr. D. Mller GmbH located in Ahlhorn mostro to its visitors an ample range of rigid and flexible of electrical isolation done of Nomex, Mylar and Kapton, as well as its products termoconductores, together materials and technical laminates. This international fair it was an excellent opportunity for the company Dr.
D. Mller to be in contact with the enemy with potential clients of different sectors and to inform on new features around his products and services to them, as well as to orient them to find a solution to his specific needs. The main clients of the Dr. D. Mller come from the traditional markets of motors electrical and transforming, as well as of the new markets of the renewable energies like solar the Aeolian energy and, whose specialists are in the north of Germany. The manager of sales Frank Funke is very satisfied with the first participation with the company Dr.
D. Mller within the framework with the fair CoilTechnica : ” During this fair we have had many conversations and interesting negotiations thus we will appear again next ao” , Funke commented. A meeting that was celebrated the first day of the fair concluded directly in the request of an order that was given to the client during that same week. The company trusts that it will continue receiving new orders in the next days. Dr. D. Mller is thankful to all those that showed interest in the company which I contribute definitively to its success.
The article describes the experience of European companies to implement the system BSC Balanced Scorecard (Balanced Scorecard) in Russia is becoming increasingly popular. This is evidenced by numerous publications in the media and new books on the subject, sold out at conferences and seminars on the implementation of BSC, customer growth in the number of consulting companies that implement this technique. Recently in our country have to go and see and foreign "Missionaries" who have extensive experience in implementing the balanced scorecard in Western firms. One of them – Mathias Mengels, managing director of Germany's Balanced Scorecard Collaborative, CEE GmbH – said in an interview with our magazine, which companies to implement BSC and just need some of it is usually there. – Today, The Balanced Scorecard has become increasingly popular. And what is the attitude of European companies? – Among European companies Balanced Score-card (BSC) does not use the less popular, than in Russia.
We have opened offices in Germany, Iceland, Sweden, England and Spain. In an average year, our company sells about 50-80 projects to implement the system Balanced Scorecard for the pharmaceutical, energy, oil and gas industries and the automotive industry. This is mainly large companies and holdings with a complex management structure. Recently, BSC became active participation in government agencies and nonprofit organizations. Using the balanced scorecard technology for non-commercial companies due to their desire to maximize use of limited resources. There is a widespread misconception that the company's strategy is to be expressed in financial terms. The most common strategic goals – increasing the cost of company or profit growth. But we must understand that the strategy is primarily based on the vision of management and owners of the company's mission. Therefore, if the main strategic objective of the organization, including nonprofit or governmental, is formulated as a definite position in the market or in society, the introduction of its balanced scorecard is justified.